illustration
Whatever the channel or format, I can help develop the right visual style for your project. I specialise in character development and in transforming complex concepts or data into visuals that are easy to understand. The result is distinctive, vibrant illustrations that leave a lasting impression.
Our Illustration Process
My approach to illustration is straightforward. I listen, I draw, and together we refine until it works. From tackling challenges to supporting sales goals, the aim is always to create work that delivers
Enquiry
The illustration process begins with an initial conversation between us and you. This first stage is really about understanding your needs and establishing what your project requires. It’s at this stage we discuss price, timelines and deliverables, Once costs have been agreed and a deposit has been paid work can begin..
Discovery
Once the formalities are out of the way, it’s time to get into the details. Whether through email, over the phone, via video chat or in person, we start gathering information and inspiration to get a comprehensive picture of your project, appropriate styles and target audience.
Ideas
At the ideas stage concepts and rough sketches are presented to you for feedback. These initial concepts may not be high-fidelity and shouldn’t be expected to be as polished as the final product. The idea is to see what does and doesn’t work before moving on and developing the details.
Refinement
Once we have received your initial feedback we start to refine and develop your preferred rstyle. This process can sometimes involve some back and forth with us tweaking the illustrations and you offering feedback until you are happy with the results.
